Store Formats More Saturated than Food Court Fries: I’m Bored (and I’m a Threat to Your Business)

Bored as Food Court Fries
It’s true: though I’m surrounded by lights, music and a ton of activity, I'm bored. I’m completely disengaged—caught in a void between my expectations and my experience.  Once again, I’m at the mall. It’s ridiculous, I know. I’m a self-contained adult, not some whiny adolescent ...

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Aptos Engage Photo Album: Better Together, Indeed!

Aptos Engage Photo Album
Aptos Engage 2017 was, by all accounts, a rousing success. Over 300 people from across the retail industry gathered to network, brainstorm, share successes and, well, engage. The optimism and enthusiasm for the opportunities that this era of retail presents was undeniable and people came to ...

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Are Flawed Allocations Body-Shaming Your Customers?

CRM in McAllen,Texas circa 1954
If you live in McAllen, Texas (pictured here, circa the 1950s, courtesy of Cezar Del Valle of  Theater Posts) and you are female, odds are you are a plus size woman, as 38.8% of the female population there is overweight. But if you live in Boulder, Colorado, the chances swing the other way. Only ...

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That Weird Guy at the Mall — And the Digital Technology That Helps Me Fit In.

You’ve seen me at the mall. It might have been last week or a few before that, but I noticed when you glanced sideways with that “What’s-up-with-that-guy?” expression. I was the one standing just outside the store, peering in as if I was casing the joint, craning my neck over the other ...

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Retailing in the Age of Amazon: Fewer Stores Is the Key to Success…or is it More Stores?

Has there ever been a more challenging time to be in the brick and mortar retail business? Heck, is there even such a thing as a “brick and mortar” retail business anymore? Connectivity, mobility, the Cloud, and Amazon have all conspired to create unprecedented challenges for retailers in every ...

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Cuban Snapshot: A Vacation in Paradise (with Shopping on Hold)

When Barack Obama initiated a thaw in relations with Cuba in 2014, aimed at easing travel restrictions for certain categories of Americans, restoring diplomatic relations and working toward a rollback of the economic embargo, people and businesses across the US had reason to consider the opportun...

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