There’s Something about Alexa

There's something about Alexxa
It’s time I face the truth: I think Alexa may be making my wife nervous. You see, when I’m not traveling, I work from home, and lately I have been researching the capabilities of Amazon’s virtual assistant from my home office. As I experiment with a few of the 7,000 skills Alexa can now ...

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Instant Apps: A Frictionless Future for Mobile Retail?

Retail Can Attract More MobileShoppers with Instant Apps
"There’s an app for that,” or so says the conventional wisdom. However, as retail knows all too well, shoppers rarely conform to conventional “wisdom.” Unlike many other markets, retail has been challenged to secure consistent mobile app engagement. While people increasingly turn to apps ...

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Is Pokémon Go About to Level-Up Gamification in Retail?

Even if your store doesn’t have a Pokémon gym or a PokeStop inside, you have most likely seen “them” in or around your stores. You know who I mean. The countless  teenagers and adults alike, their heads buried in their phones, all on the relentless prowl for Pokémon and other treasures ...

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Brave New World: The Rise of the Hybrid Store

Last Saturday morning as I was making a second latte (and trying to resist a second croissant), I noticed my teenaged son using his iPad to shop for track pants, while periodically glancing at the Discovery Channel on TV. When I asked which pants he liked, he said, “I haven’t decided yet.” So ...

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