New Video: Empowered Associates Engage Customers Differently at Orvis

In the world of retail technology, Customer Marketing is one of the toughest aspects of a well-rounded strategy. Clients are understandably guarded about keeping good ideas and winning processes away from the prying eyes of their competitors. Many are publicly traded (which adds several layers of ...

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Brave New World: The Rise of the Hybrid Store

Last Saturday morning as I was making a second latte (and trying to resist a second croissant), I noticed my teenaged son using his iPad to shop for track pants, while periodically glancing at the Discovery Channel on TV. When I asked which pants he liked, he said, “I haven’t decided yet.” So ...

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Going Global for Growth: Why Emerging Markets Are are a Requirement for Global Retail Leadership

One week from today, Aptos will be presenting the webinar, Easier than You Think: Going Global to Fuel Growth in partnership with RIS News. Click here to register. The free webinar will mirror the conversations people at Aptos are having with our customers about the best ways to take their ...

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POS Hardware: A Commodity or Strategic Decision?

When it comes to the purchase of POS systems, many vendors look at the systems as a commodity and search for the cheapest solution. By not considering what is needed to run and maintain a POS system many are risking increased costs of support and interruptions of business. POS systems, being the ...

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