1 post by Nikki Baird

An Analyst’s Perspective: Retail’s Big Squeeze…The Need for Store Transformation Reaches Critical

Stores Getting Squeezed
The store as it exists today is designed to support a shopping process that is obsolete. Don’t believe me? Hear me out. Stores are designed to keep shoppers in them as long as possible in order to maximize the opportunity to sell to them. Retailers and academics alike have done plenty of ...

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